Adding Fathom Video to your Shopify store is a brilliant way to enhance your product pages and boost engagement. With EmbedAny, you can embed Fathom Videos without any coding knowledge. This guide will show you exactly how to do it in a few simple steps.

What is Fathom Video?

Fathom Video is a platform that helps create and host video content with interactive elements. By adding Fathom Videos to your Shopify store, you can provide your customers with rich, engaging video experiences that can improve conversion rates.

Step-by-Step Guide to Embedding Fathom Video

Step 1: Install EmbedAny

First, you need to install the EmbedAny app from the Shopify App Store:

Visit EmbedAny on the Shopify App Store
Click “Add app” and follow the installation instructions
Complete the activation process for your store

Step 2: Get Your Fathom Video Link

Log in to your Fathom Video account
Navigate to the video you want to embed
Find the share or embed option and copy the direct link to the video

Step 3: Add the Link to Your Shopify Store

Go to your Shopify admin panel
Navigate to the page or product where you want to add the Fathom Video
In the text editor, paste the Fathom Video link
Highlight the pasted link
Click the italic button (or use the keyboard shortcut Ctrl+I/Cmd+I)
Save your changes

That’s it! Once you’ve made the link italic, EmbedAny will automatically transform it into an interactive Fathom Video player on your page.

Tips for Using Fathom Video on Your Shopify Store

Place videos strategically: Add Fathom Videos to product descriptions, about pages, or FAQ sections to best support your content
Use product demos: Show your products in action with detailed Fathom Video demonstrations
Create tutorials: Help customers understand how to use your products with instructional videos
Tell your brand story: Use Fathom Video to share your company’s journey and values